Complete step-by-step guide from certified Google experts who have successfully recovered over 2,500 suspended GMB listings
Written by Google Certified Professionals
According to Google Help: "We may suspend or disable Business Profiles that don't follow our guidelines. If you believe your profile should be reinstated, you can submit an appeal."
📖 View Google's Official Guidelines →A Google My Business suspension occurs when Google determines that your business listing violates their guidelines. This can happen for various reasons, from simple verification issues to serious policy violations.
A suspended GMB listing can severely impact your business visibility, leading to lost customers and revenue. The average business loses 30-50% of their local search traffic during suspension.
Incorrect business information, fake reviews, or prohibited content
Problems with address verification or phone number validation
Multiple listings for the same business location
Unusual patterns in reviews, photos, or listing updates
False reports from competitors or malicious actors
Google's automated systems making incorrect decisions
Listing is under review or needs verification
Complete account suspension with policy violations
Entire Google account suspended
Do NOT attempt multiple appeals or create new listings. This can permanently damage your recovery chances. Follow this process carefully or consider professional help.
First, determine what type of suspension you're dealing with:
Collect all necessary documents before starting the appeal process:
Identify and correct any policy violations in your listing:
Business Information:
Content Issues:
Submit your appeal through the proper channels:
Important: Only submit ONE appeal. Multiple submissions can harm your case.
You may only have a 60-minute window to upload supporting documents after submitting your appeal. Have all documentation ready before starting the process!
Track your appeal status and respond promptly to any requests:
Don't give up! You can request an additional review with more evidence:
Prevention is always better than recovery. Following Google's guidelines strictly can save you weeks of downtime and lost revenue.
Keep all business details current and consistent across all platforms
Update hours, services, and contact information promptly
Use high-quality, relevant photos that represent your business
Encourage genuine customer reviews, never buy or fake them
Check your listing weekly for unauthorized changes
Never buy, incentivize, or create fake reviews
Don't add unnecessary keywords to your business name
Avoid creating duplicate listings for the same location
Don't upload irrelevant or low-quality photos
Avoid making too many rapid changes to your listing
Many business owners panic and submit multiple appeals, thinking it will speed up the process.
Why it's harmful: Google may view this as spam and permanently reject your case.
Some try to bypass suspension by creating a new GMB listing for the same business.
Why it's harmful: This violates Google's duplicate listing policy and can result in permanent bans.
Rushing the appeal process without gathering proper documentation.
Why it's harmful: Incomplete appeals are often automatically rejected, wasting valuable time.
Appealing without addressing the underlying policy violation that caused the suspension.
Why it's harmful: The listing will likely be suspended again, even if temporarily reinstated.
To reinstate a suspended Google Business Profile, you must first identify the reason for suspension, gather required documentation, and submit an appeal through Google's official appeals tool. The process involves:
The duration of a Google Business Profile suspension varies depending on the type and severity:
7-10 days average recovery
14-21 days average recovery
21-30+ days recovery time
Important: Without proper action, suspensions can become permanent. Acting quickly and correctly is crucial.
Fixing a suspended Google account requires a systematic approach:
GMB (Google My Business) reinstatement is the process of restoring a suspended or disabled Google Business Profile to active status. This involves:
Professional GMB reinstatement services like ReinstateGMB specialize in navigating this complex process, with success rates significantly higher than DIY attempts.
Certified Google experts have direct relationships with Google support teams and understand the nuances of the appeal process that can make the difference between success and failure.
💰 No upfront fees - Pay only when your listing is restored
Losing customers right now? Get immediate help from our certified experts.
Call: (720) 340-2166If we can't recover your Google My Business listing, you don't pay. That's our commitment to your success.